Blue silhouette of a person leaping across a gap, signifying making a choice .

The Choice point measure 

Why take it?

The Choice Point™ Measure has been specifically designed for executives, athletes, coaches, and ambitious individuals wanting to understand what barriers are standing in the way of their progression. Whether you’re a CEO, coach, athlete or high-performing individual who battles with any of these far-to-common ‘pain points’ - this measure is for you. Read more below…

common Pain Points:

  • Self-doubt

  • Negative self-talk

  • Team cohesion

  • Ineffective decision-making

  • Team communication

  • Talent retention

  • Joint purpose

The Choice Point™
Unlock Peak Performance by Breaking Mental Barriers

High performers don’t fail from lack of skill—they hit invisible mental walls: self-doubt, team tension, and decision loops that repeat day after day.

The Choice Point™ Measure reveals what’s really holding you back—so you can break the cycle, align with purpose, and lead or perform at your highest level.

Built for:

  • Executives stuck in plateaus

  • Athletes under pressure

  • Coaches chasing cohesion

  • Teams craving clarity and momentum

This isn’t just another assessment. It’s a breakthrough.

Are you ready for yours?

Cover of a book titled "The Choice Point" with a subtitle "The Scientifically Proven Method to Push Past Mental Walls and Achieve Your Goals," by Joanna Grover and Jonathan Rhodes, featuring a silhouette of a person running.

The Choice Point

If you’ve ever struggled with indecision or set out to change a habit but chosen the usual behavior, you’ve experienced a Choice Point. We face them every day. Dr Jonathan Rhodes, a researcher in Functional Imagery Training, and Joanna Grover, a cognitive therapist and sought after coach, have written a book that cracks the code to changing behavior.

Person jumping between two large rocks at a high elevation with a clear blue sky background.

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